A campaign that shows that Virgin telco can give you what you need wherever you be

For Virgin telco's second campaign we wanted to show that the great offers and promotions that Virgin telco gives you can appear in the least expected places, even in the middle of a Madrid - Mallorca flight.

That's why we created a campaign with a cinematic style around a passenger to whom the Virgin telco appears to give her Netflix as a gift and a flight attendant who, upon learning about the appearances of the Virgin telco, tries to calm her down.

Therefore we launched a Paid Social and Paid Media campaigns along our digital ecosystem to compain our customers along the digital journey.

 With this campaign we achieved one of the best results ever:

We reached the annual objectives 3 months earlier than expected